ShoreTrade
Buy Wholesale Seafood Directly from the best Fisheries
Headquarters
Sydney, Australia
Industry
Information Technology & Services
Company size
11 – 50 employees
Funding
3.3M
services
User Experience
User Journeys
User Flows
User Interface
Design System
App Design
Product Design
Branding Logo
Illustrations
Motion
Design
Brand Guidelines
Website Design
Webflow Development
Collateral Support
The client
ShoreTrade is a B2B Online Trading Marketplace that allows sale of seafood direct from fishery to wholesaler. ShoreTrade allows trade of seafood across multiple countries, with complete end to end logistics solutions. It is an App across iOS, Android and Desktop.
The engagement
We’ve been working closely with the people at ShoreTrade for over a year. Our team has been tasked with the entire redesign of their digital product, from the optimisation on the UI to some major UX changes. We managed to create a powerful two-sided marketplace by checking in with them on a weekly basis, gathering requirements, coming up with ideas and designing solutions closely with their team. We also took care of re-shaping their brand identity starting from strategy and positioning to the new colour scheme, typography, custom iconography and more. We also redesigned and launched their new website: www.shoretrade.com and help with several other collaterals, including motion work, labels and more.
nice things people say
The Martec
